WWE’s next creative experiment pairs human writers with artificial intelligence
WWE is going to be exploring AI storytelling.
Former Buzz Feed Lead Producers Cyrus Kowsari is the new Senior Director of Creative Strategy at WWE. He also worked at MMA promotion ONE Championship. He will also be the WWE’s liason between the White House and WWE.
His job will be to be spearheading the company’s transition to AI for use in storylines and other production work like creating graphics.
This isn’t the first time WWE has explored AI. They have worked with Writer AI to develop storylines. The experiment hasn’t exactly produced championship material. One of the awful results included creating an angle for Bobby Lashley, who is no longer in the WWE. He was to be obsessed with Japanese culture.
It is not known what this means for the WWE creative team in the long-run.
